Be ALPACA in
London Fashion Week
If you’re in London, between 21 and 23 February, come and see us !!! ….
On January 31 we presented the new FW2016 / 17 collection at the Saatchi Gallery in London in SCOOP International Fashion Show.
Scoop International Fashion Show was launched in February 2011 with an impressive range of fashion collections class. It is an international exhibition led by the most advanced and where buyers from Harrods, Liberty, Selfridges, Harvey Nichol’s, Browns and more than 700 stores in the UK can find new designers.
Among the 250 designers who presented their new collections, organizers chose SCOOP International Fashion Show ponchos Be ALPACA to standardize the entire fair staff.
During the three days of the event, 24 men and women walked the Saatchi Gallery wearing Peruvian ponchos.
The action drew so much attention that the organization Fashion Fair asked to repeat during London Fashion Week from 21 to 23 February 2016.
A month later, again the Saatchi Gallery is entirely dressed with Be ALPACA peruvian ponchos.
Fashionistas from all over the world come to London for the big week of fashion. Trend scouts, the most famous bloggers in the world and buyers of the largest department stores in the United States, Japan, France and Germany seek what will make the upcoming trends. It will be the first parade Mulberry will make for the last three years. It´s also the returning to London of the firm Alexander McQueen, who had presented for the last ten years their collections in New York.
London becomes, during those days, the best showcase to show the fashion world the best products. Currently, London is the market that sets the trends on both sides of the Atlantic. London is the Queen of Trends; they decide what kind of music you should listen, what kind of food becomes popular, how you have to dress … the rest of the world simply imitate them.
If you’re in London, come and see us. !!! …. in Be ALPACA we don´t want to sell you just a product, we want much more. We want you to fall in love with our brand and want to sell an illusion. Sell a piece of dream. Come with us & take a little of Peru to your home.